Executive MBA Class Preview on Digital Platform Business Models

Prof. Jan Ondrus, Associate Professor of Information Systems and Chaired Professor of Networked Business Models at ESSEC Business School, will facilitate an exclusive Executive MBA Class Preview on Digital Platform Business Models on 18 May 2017, Thursday at ESSEC Asia-Pacific. 

This class preview is reserved for candidates interested in the Executive MBA program, kindly drop us a message at essecasia@essec.edu for an invitation request.

Abstract

Google, Facebook, Apple, Amazon, Uber, Airbnb.... all have something in common. They operate on digital platform business models. 

Digital platform business models are constantly changing, never static. The rules of doing business are radically different from the ones used by traditional businesses. As most platforms run on asset-light business models, they can scale businesses at an unprecedented pace, and in just a few years, many industries have been reshaped by the emergence of digital platforms. More than ever, it is a necessity for executives to understand the fundamentals of platform thinking, and this class preview aims at shedding light on this new model of doing business in the digital age.

This will also be an opportunity for you to learn more about the curriculum, program structure, admission process, and scholarships offered in the ESSEC & Mannheim EMBA Asia-Pacific program. 

Event Details:

Date: Thursday, 18 May 2017

Time: 7:00 PM - 9:00 PM (registration starts at 6:30 PM)

Venue: ESSEC Business School, Asia-Pacific, 5 Nepal Park, Singapore 139408

Speaker:

Prof. Jan Ondrus is Associate Professor of Information Systems and Chaired Professor of Networked Business Models at ESSEC Business School. He is also the Director of Research for the Center of Excellence for Digital Business. His interests covers digital business models and innovation, mobile platforms and ecosystems, and strategy of IT. He currently serves as an Associate Editor of the Information Systems Journal (ISJ) and Electronic Commerce Research and Applications (ECRA). In recent years, Prof. Ondrus has been a visiting faculty of the University of Hawaii, Sungkyunkwan University, Mannheim University, University of Lausanne, Case Western Reserve University, Seoul National University, and Korea Development Institute (KDI).