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MANAGEMENT >
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MANAGEMENT >

FINANCE >
STRATEGY & MANAGEMENT > DIGITAL BUSINESS AND INNOVATION >
Term 1 Start in France Start in France Start in France Start in France
or in Singapore
Start in Singapore
Term 2 Continue in France Continue in France Choose to continue in France
or in Singapore
Choose to continue in France
or in Singapore
Choose to continue in France
or in Singapore
Term 3 Continue in France Continue in France Continue in France Continue in France or in Singapore Continue in Singapore
Summer Capstone Consulting Field Project


Luxury Brand Management

Learn how to manage a luxury brand

The major in Luxury Brand Management enables you to develop and enhance the ability to successfully manage a luxury brand or product. The program will help you learn and experience the renowned French know-how and will allow you to excel in the luxury business.

The major in few words

  • Why this major?
  • Why at ESSEC?
  • What makes ESSEC unique?

Academic experience

  • Curriculum & calendar
  • Major Coordinator
  • Robust
    Foundation
    Luxury Brand Management
    Term 0 September
    in France
    • Leadership Training
    • Management of People at Work
    • Negotiations
    • Cultural Foundations of Luxury
    Term 1 Oct-Dec
    in France
    • Financial Accounting
    • Financial Management
    • Marketing Management
    • Strategic Management
    • French Classes
    • Marketing for Luxury
    • Strategic Management of Luxury Brands
    • Luxury Consumption and Consumer Behavior
    Term 2 Jan-March
    in France
    • Economics
    • Managerial Accounting
    • Operations Management
    • Digital Disruption
    • French Classes
    • Luxury Distribution and Retail Management
    • Luxury Brand Management
    FIELD TRIPS
    DIGITAL WEEK COMPETITION IN FRANCE
    Watch Business in Switzerland
    Discovering Dubai's Luxury Retail Market
    Term 3 Apr-Jun
    in France
    • Luxury Business in Italy
    • Semiotics and Communication
    • Design Management
    • Art and Culture Management
    • Managing Sectors: Jewelry, Wine & Spirits, Perfume & Cosmetics, Watches
    • Boutique Internship (Optional)
    Summer Jul-Sep
    CAPSTONE CONSULTING FIELD PROJECT
  • Meet the Major Coordinator

    You will have the privilege of being taught by ESSEC’s world renowned faculty, comprised of more than 160 individuals representing 36 nationalities and the world’s most prestigious institutions.

    • Sonja Prokopec
      Ph.D., Luxury Brand Management Major Coordinator, Global MBA
      Sonja Prokopec
      Ph.D., Luxury Brand Management Major Coordinator, Global MBA

      LVMH Chaired Professor of Luxury Brand Management
      Associate Academic Director, Center of Excellence in Luxury, Art & Culture - Asia Pacific

      Ph.D. in Marketing - University of Houston
      Master of Business Administration (MBA) - University of Central Florida

Paris Campus


The original campus of ESSEC is based at the heart of France: Paris.

Paris has always represented the timeless values of human progress, and it is therefore the ultimate stepping stone for your career. From finding corporate opportunities and growing a powerful business network, to enjoying the arts and a vibrant history: you can find it all in Paris.

 

At just 35 minutes from the bustling business district La Defense, stands the iconic ESSEC France Campus. Located in the second largest student area in Ile-de-France, housing over 27,000 students, the France campus provides everything you need to develop and enjoy your academic career to the fullest. The campus is a very modern home to our 4000 students: they use the latest technologies in our Knowledge Labs, enjoy a nice meal together in restaurant The Daily Market and of course relax and socialize in the Foy’s bar. Our students are very diverse and active: there are over 100 student associations you can join.

Discover Paris Campus

International partners and contributors

All partners and contributors have been carefully selected to ensure high quality interactions and exchanges.

They participate in different ways in the Global MBA Luxury Brand Management major: participation in selection jury's, conferences, company visits, case studies, career fairs, etc.

Please click here to download the CV book containing our participant profiles for the Academic Year 2017-2018. Please feel free to directly contact those participants whose profile may be of specific interest to you.

  • ARMANI HOTEL DUBAI
  • AUDEMARS PIGUET
  • BOODLES
  • BURBERRY
  • CALVIN KLEIN
  • CHALHOUB
  • CHANEL
  • CHANEL MÉTIERS D’ART
  • CHATEAU DE VERSAILLES
  • CHRISTIAN DIOR COUTURE
  • CHRISTIAN LOUBOUTIN
  • CLARINS
  • ERMENEGILDO ZEGNA
  • ESTÉE LAUDER COMPANIES
  • BOBBI BROWN
  • CLINIQUE
  • ESTÉE LAUDER
  • JO MALONE
  • LA MER
  • MAC COSMETICS
  • TOM FORD BEAUTY
  • FIRMENICH
  • FLORIANE DE SAINT PIERRE
  • FONDAZIONE ALTAGAMMA
  • HARVEY NICHOLS
  • HERMÈS
  • KERING
  • BALENCIAGA
  • BOTTEGA VENETA
  • GUCCI
  • SAINT LAURENT
  • L’ORÉAL LUXE
  • GIORGIO ARMANI PARFUMS
  • KIEHLS
  • LANCÔME
  • YSL BEAUTÉ
  • LVMH GROUP
  • ACQUA DI PARMA
  • BULGARI
  • CHRISTIAN DIOR PARFUMS
  • D.F.S.
  • EMILIO PUCCI
  • FENDI
  • GUERLAIN
  • LORO PIANA
  • LOUIS VUITTON
  • MOËT HENNESSY
  • SEPHORA
  • PERNOD RICARD LUXURY
  • ROYAL SALUTE
  • MARTELL
  • PERRIER JOUET
  • LE PRINTEMPS
  • RICHEMONT
  • CARTIER
  • CHLOÉ
  • PIAGET
  • VACHERON CONSTANTIN
  • VAN CLEEF & ARPELS
  • S.T. DUPONT
  • SALVATORE FERRAGAMO
  • THE SWATCH GROUP
  • TISSOT
  • TIFFANY & CO
  • TOD'S GROUP
  • HOGAN
  • ROGER VIVIER
  • TOD'S
  • VALENTINO
  • VALEXTRA
  • VISOANSKA
  • YOOX NET-A-PORTER GROUP

Testimonials

The path my career has taken since the MBA proves that I gained what I had hoped from the program. It is the key for who is looking to break into the highly competitive luxury industry.

Roxana
Retail Manager for the Middle East
Dior

I had great exposure to each facet of the luxury industry and learned about every sector:perfumes and cosmetics, fashion, watches and jewelry, leather goods, wine and spirits. 

Elena
Brand Manager
Piaget

Career key facts

  • 48%
    Changed Sector
  • 55%
    Obtained a Salary Package Increase
  • 50 000
    alumni with over 70 alumni chapters located worldwide
Next round admission* December2 7 Steps to apply

Meet us

  • Oct 20

    Access MBA - One-to-One MBA Event - Mexico City

    Meet with ESSEC representative Eric Lucrezia. 11:00 | Mexico City Sign up
  • Oct 23

    Access MBA - One-to-One MBA Event - Bogota

    Meet with ESSEC representative Eric Lucrezia. 17:00 | Bogota Sign up
  • Oct 23

    Access MBA - One-to-One MBA Event - Taipei

    Meet ESSEC representative Lincoln Wang. 17:00 | Shangri-La's Far Eastern Plaza Hotel, Taipei Sign up
  • Oct 25

    Access MBA - One-to-One MBA Event - Lima

    Meet with ESSEC representative Eric Lucrezia. 17:00 | Radisson Hotel Decapolis Miraflores, Lima Sign up
  • Oct 25

    Access MBA - One-to-One MBA Event - Tokyo

    Meet ESSEC representative Kaori Ono. 17:00 | The Prince Park Tower Tokyo Sign up
  • Oct 27

    Access MBA - One-to-One MBA Event - Sao Paulo

    Meet with ESSEC representative Eric Lucrezia. 11:00 | InterContinental Sao Paulo Sign up
  • Oct 27

    Access MBA - One-to-One MBA Event - Seoul

    Meet ESSEC representative Lincoln Wang. 11:00 | Grand InterContinental Seoul Parnas Sign up
  • Oct 28

    MBA Class Preview - The Art of Luxury Service in the Digital Age

    Hear from Prof. Denis Morisset in Seoul. 15:00 | Grand Hyatt Seoul Sign up
  • Oct 30

    Access MBA - One-to-One MBA Event - Santiago

    Meet with ESSEC representative Eric Lucrezia. 17:00 | InterContinental Santiago Sign up
  • Oct 30

    Access MBA - One-to-One MBA Event - Beijing

    Meet ESSEC representative Lincoln Wang. 17:30 | St. Regis Beijing Sign up
  • Nov 01

    Access MBA - One-to-One MBA Event - Shanghai

    Meet ESSEC representative Lincoln Wang. 17:30 | The Yangtze, Shanghai Sign up
  • Nov 02

    MBA Class Preview - The Art of Luxury Service in the Digital Age

    Hear from Prof. Denis Morisset in Shanghai. 17:30 | Hyatt on the Bund, Shanghai Sign up
  • Nov 03

    Access MBA - One-to-One MBA Event - Hong Kong

    Meet ESSEC representative Lincoln Wang. 12:30 | Cordis Hong Kong Sign up
  • Nov 07

    HeadHunt Brown Bag Series - Career Success Strategies and Digital Platform Business Models

    Hear from our professors in Singapore. 12:00 | One Marina Boulevard Sign up
  • Nov 08

    QS World MBA Tour - Hong Kong

    Meet ESSEC representative Lincoln Wang. 16:30 | The Excelsior, Hong Kong Sign up
  • Nov 08

    Access MBA - One-to-One MBA Event - Toronto

    Meet with ESSEC representative Eric Lucrezia. 17:00 | Toronto Sign up
  • Nov 10

    Access MBA - One-to-One MBA Event - Montreal

    Meet with ESSEC representative Eric Lucrezia. 11:30 | Centre Mont, Montreal Sign up
  • Nov 13

    QS World MBA Tour - Singapore

    Meet ESSEC representative Lincoln Wang. 16:30 | Holiday Inn Singapore Orchard City Centre Sign up
  • Nov 17

    Access MBA - One-to-One MBA Event - Beirut

    Meet with ESSEC representative Eric Lucrezia. 10:30 | Le Gray Beirut Sign up
  • Nov 20

    Access MBA - One-to-One MBA Event - Riyadh

    Meet with ESSEC representative Eric Lucrezia. 17:00 | Riyadh Marriott Hotel Sign up
  • Nov 22

    Access MBA - One-to-One MBA Event - Abu Dhabi

    Meet with us in Abu Dhabi. 17:00 | Hotel Sofitel Abu Dhabi Corniche Sign up
  • Nov 24

    Access MBA - One-to-One MBA Event - Dubai

    Meet with ESSEC representative Eric Lucrezia. 14:00 | Dusit Thani Dubai Sign up
  • Jan 19

    Open Day 2019 | ESSEC France

    Discover all academic and non-academic activities of ESSEC during the ... 09:30 | Cergy Sign up

Meet with us

Meet us at an event near you, or online at your convenience.
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Get in touch with our students

Hang , Gianluca , Erin , Sarah , Vanashree , Alwyn , George and Araceli current students, will be more than happy to answer your questions.
Contact them

Find out more

Download the brochure

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