All programs at the ESSEC Business SchoolESSEC Business School BrochuresProfessors at the ESSEC Business SchoolResearch at the ESSEC Business SchoolESSEC Business SchoolPress area at the ESSEC Business SchoolLife at the ESSEC Business SchoolContact the ESSEC Business School
 
 
Home > Faculty > Professors' profiles > Frédéric Oble

Frédéric Oble
Teaching Associate Professor, Marketing Department

Photo de Frédéric Oble
Curriculum Vitae (pdf)
General Information Research Areas Publications Teaching Other Activities
Education
Doctorat 3ème cycle en Génie des Systèmes Industriels.
Diplôme d'Ingénieur en "Génie des Systèmes Industriels"
U.F.R. G.S.I. - Institut National Polytechnique de Lorraine - Nancy.
Diplôme d'Etudes Approfondies (D.E.A.) en Gestion Industrielle
U.F.R. G.S.I. - Institut National Polytechnique de Lorraine - Nancy.
Diplôme d'Ingénieur Agronome
Ecole Nationale Supérieure d'Agronomie et des Industries Alimentaires - Nancy.
Research Areas
Areas
Agri-food marketing, food consumption, consumer behavior, retailing and eating out, market surveys, analysis of survey data, projection methods.


Academic Publications
Articles
  "Gender and cultural differences in the acceptance of functional foods: A comparison of American, Candian and French college students" (J. Labrecque, C. Pistien, M. Doyon, F. Oble, M. Marquis).. a définir
  "Une typologie des attitudes vis-à-vis du risque alimentaire" (J. Loisel, F. Oble).. Revue Française du Marketing, Jan. 2002, Issue 183-184


Chapters
  La restauration hors foyer, une opportunité pour les IAA. In: Le panorama économique de la RHF (with E. Le Roy). : Editions Agra-alimentaire/ IGIA, 1993


Other Publications
Articles published in conference proceedings
  "Attitudes towards foods and acceptance of functional foods: A comparison of French, American and French canadian consumers", With J. Labrecque, J. Kolodinsky, M. Doyon. In : 2nd International Conference of the Institute for Research in Food and Health Marketing , 2nd International Conference of the Institute for Research in Food and Health Marketing (IREMAS). Paris (France) : IREMAS, 2005, p. 25-42


Press articles
  "Communiquer la qualité des produits de montagne". 07 avr. 1994
  "L'adaptation du linéaire boucherie - Réaction des consommateurs sur 4 concepts : naturalité, gastronomie, maturation, barquette recyclable". 01 janv. 1994
  "Communication et alimentation chez les Seniors". 01 janv. 1994
  "Les images du gras dans les stratégies commerciales des industries laitières". 01 oct. 1993
  "Value Added In New Dairy Products - A Prospective Approach For Cholesterol-Free Dairy Products". 01 oct. 1993
  "Approche prospective du marché des produits laitiers sans cholestérol". 01 juil. 1993



Affiliations and Academic Responsibilities
Member of the Association Française de Marketing (AFM), since 1992.
Member of the International Agribusiness Management Association (IAMA), since 1993.
Useful Links
Marketing
ESSEC's International Agri-food Management Institute
Contact
E-mail

ESSEC Business School
Av. Bernard Hirsch
B.P. 50105
95021 Cergy Pontoise Cedex
France