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Term 1 |
France |
France |
Term 2 |
France |
France |
Term 3 |
France |
France or Singapore |
Summer |
Capstone Consulting Field Project |
Luxury Brand Management
Learn how to manage a luxury brand
The major in Luxury Brand Management enables you to develop and enhance the ability to successfully manage a luxury brand or product. The program will help you learn and experience the renowned French know-how and will allow you to excel in the luxury business.
Academic experience
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Robust
FoundationLuxury Brand ManagementTerm 0 September
in France- Managing and Leading in Organizations
- Sustainability for the common good
- Socio-cultural foundations of Luxury
Term 1 Oct-Dec
in France- Financial Accounting
- Statistics, Data, and Judgement
- Marketing
- Strategic Management
- Managing Savoir-Faire
- Global Economy for Luxury
- Retail Strategy
Term 2 Jan-March
in France- Digital Disruption
- Financial Management
- Managerial Accounting
- Economic Analysis of Business
- Digital Marketing
- LVMH Chair Seminar
- Managing Luxury Sectors: Wines & Spirits
- Managing Luxury Sectors: Fashion
- Elective
FIELD TRIPTerm 3 Apr-Jun
in France
or Singapore- Global Business simulator
- Digital Week
- Capstone Project/ Internship
- Research Methods
- Macroeconomics of Climate change (SDL)
- Sustainable Marketing (LBM) or Sustainable Finance (SDL)
- Field Trip
- Doing business in Asia and the US
- Managing Luxury Sectors: Perfumes & Cosmetics
- Managing Luxury Sectors: Watches and Jewelry
- Integrated Marketing Communications
- Elective
International partners and contributors
All partners and contributors have been carefully selected to ensure high-quality interactions and exchanges.
They participate in different ways in the Global MBA Luxury Brand Management major: participation in selection jury's, conferences, company visits, case studies, career fairs, etc.
Please click here to download the CV book containing our participant profiles for the Academic Year 2020-2021. Please feel free to directly contact those participants whose profiles may be of specific interest to you.
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Testimonials
From guest speakers to international trips,in a nine-month period you’re receiving four- or five-years’ worth of international exposure. The whole year, we are paired with students who have backgrounds in different disciplines and cultures and there was always a real openness to learning about topics and also from each other. I was able to challenge myself on a lot of levels - both intellectually and on an interpersonal level. The school really teaches and challenges you to use every single resource.
Mercedes Abramo, Alumna, Class of 2002,
President & CEO, Cartier North America.
Through my mentors, my networks, the classes and my colleagues, ESSEC helped me to build that first step
Megha Malagatti, Alumna, Class of 2012
Business Development Director, L'Oréal Luxe
Meet us
Talk to our advisor
If you have any questions, please contact our expert for this program
Send email