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ESSEC Business School announces its first ever beauty program “Leading a Beauty Brand”

22-10-2019
ESSEC Business School announces its first ever beauty program “Leading a Beauty Brand”

The Estée Lauder Companies, IFF and Nocibé (Douglas Group) have announced a joint partnership with the prestigious international business school, ESSEC, to launch the university’s first ever beauty program called Leading a Beauty Brand. The Chair will commence for ESSEC Business School students in the January 2020 term.

Under the supervision of ESSEC Executive Director and Adjunct Marketing Professor, Véronique Drecq, the new Leading a Beauty Brand Chair intends to inspire future beauty industry leaders by opening the doors of the beauty industry to its students and provide them with a full view of beauty sector end-to-end, and the tools to build careers in areas such as marketing, communications, retail and brand leadership.

 The main objective of this new Chair is to help students understand the breadth and scope of the beauty of industry, the significant trends that impact its ongoing evolution, the skillsets it takes to lead a beauty brand today and in the future, while helping students realize the potential of a career in the industry.

 Through the depth of the academic content and the many activities of the Chair, students will gain significant insights into building a structured and lasting career in the beauty industry.

The goal is to give students the right keys to successfully lead a beauty brand and thrive in this exciting industry. It is about preparing our students to be leaders in a growing globalization context where understanding the nuances of the beauty industry across the world has become essential", explains Véronique Drecq, chaired professor.

Jean-Christophe Jourde, President, The Estée Lauder Companies, France, and ESSEC Business School alumnus said, “At The Estée Lauder Companies, we are deeply passionate about learning and development. Partnering with IFF and Nocibé on the creation of this one-of-a-kind, end-to-end beauty program for ESSEC is a natural extension of our strong commitment to nurture and develop the next generation of leaders in the exciting, fast-moving and growing beauty industry”.

 "IFF is very proud to be part of the ESSEC Beauty Chair,” said Christophe de Villeplée, IFF’s SVP Consumer Fragrance.  “We embrace the opportunity to create a better life for students through education and applaud ESSEC for taking on this important role to train emerging leaders and entrepreneurs, and for the world of beauty.  At IFF, our mantra of Uncommon Sense is supported by our pillars of Question Everything, Champion Creators, and Do More Good; and we want to contribute to training and developing the next generation in this spirit.”  Mr. de Villeplée continued, “Partnering to develop the leaders of tomorrow with such prestigious and successful companies like The Estée Lauder Companies and Nocibe / Douglas is a real privilege. I strongly believe that this Chair will positively contribute to the lives of the students for all they will learn and will also benefit the beauty industry with well-trained and passionate practitioners”.

Pierre Aoun CEO, Nocibe (Douglas Group), said: “As part of the Douglas Group,-the European leader of the selective perfumery retail market-, Nocibe is very proud and honoured to launch this Beauty Chair with ESSEC Business School and its partners. When Retail meets the world of Beauty, it is important to have the widest and fairest offer, the best advice and service in order to satisfy all consumers, each consumer. We are delighted to share with the ESSEC students in the near future our passion of Beauty and retail”. 


 

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