The MSc in Marketing Management and Digital - Thrive as a modern marketer
Designed for marketers and digital specialists in this age of complexity, the ESSEC MSc in Marketing Management and Digital will enable you to acquire the concepts and tools of marketing and digital as well as the fundamentals of management.
With the burgeoning success of the luxury industry, the concept of luxury brand management has also become increasingly relevant for many different industry sectors. You will learn about brand value and management in the luxury business and how the luxury market has evolved with the age of digitalization.
MSc in Marketing Management & Digital (MMD) - Prof Tuck S. Chung, Academic Director | ESSEC Programs
Ranked* 2nd worldwide, learn about the background of the MSc in Marketing Management and Digital (MMD) program and how the dual focus in luxury brand management & digital relates to the real world.
*QS Masters in Marketing 2023
How much can you make with a MSc in Marketing Management & Digital with ESSEC - ESSEC Programs
Hear from Prof Sonja Prokopec about what you can expect when you are studying ESSEC's MSc in Marketing Management & Digital- Asia’s 1st-Of-Its-Kind Track That Combines Digital Marketing & Luxury Brand Management.
ESSEC x Tiffany & Co - MSc in Marketing Management and Digital (MMD) | ESSEC Programs
ESSEC's learning-by-doing pedagogical approach puts students in practical situations where they learn from experience. This has proven more than useful in helping our students apply themselves in real-world company projects. Leveraging on the high caliber of our students and a strong worldwide network, watch our MSc in Marketing Management and Digital (MMD) students thrive in ESSEC's first collaboration with luxury jeweler, Tiffany & Co.
Digital Marketing Challenge - MSc in Marketing Management and Digital | ESSEC Programs
Exclusive to ESSEC’s MSc in Marketing Management and Digital cohort, the Digital Marketing Challenge (DMC) is a real-life consultancy project that allows students to learn by doing. Bridging the gap between school and work, discover how the DMC has benefitted our students by going beyond classroom theory, and hear from partner companies Cartier and DHL as they talk about the ESSEC edge.