The ESSEC Global BBA, a course of excellence created in 1975, is a four-year, internationally-oriented degree. It regularly appears at the top of the Bachelors' rankings in four years (l'Etudiant, Challenges, Le Point, etc.). Today is the #1 ranked 4-year Bachelor degree program in France.
Selective and demanding, the ESSEC Global BBA program attracts many students from around the world by combining a very rich academic path of study, a 10 to 16-month professional immersion experience and an international experience of 6 months minimum. The program utilizes the various ESSEC campuses (Cergy, Singapore and Rabat) and a network of 156 leading university partners around the world.
ESSEC Global BBA students have the possibility in their 2nd, 3rd, or 4th year of study to spend one or several semesters on the ESSEC Africa campus in Rabat within the framework of an inter-campus mobility scheme.
Students in the 2nd year of the Global BBA who have chosen to study on the Rabat campus will follow shared courses with a particular focus on Africa via classes such as African Economies, Arab-Muslim culture, and Arabic language lessons.
Students in the 3rd and 4th year may choose among the 3 tracks proposed by the ESSEC Africa campus:
- Developing business influence in Africa
On the themes of management, leadership, economic intelligence, students develop their Business Developer skills, with applications on Africa. They also work on business opportunities in Morocco.
- Innovating for a more fair and sustainable world
This module includes a research dimension, as well as an artistic/creative dimension to present innovations in three areas: energy transition, access to health and equal opportunities for education. They are also working on the elaboration of a report identifying possible partnerships between a given company and an association (and vice versa) with a proposal for an implementation strategy.
- Starting your own business, why not me?
Is an entrepreneurship course. It allows to think the business model of a startup, decompose its ecosystem of activities, think the relationships and transactions with the stakeholders and identify monetization models allowing to build a business plan and thus to have a temporal visibility on the financing and cash flow needs according to the typologies of needs (depending on the maturity).
- Designing and bringing life to the territory
Trained in urban economy and territorial marketing, architecture and urban planning, students work on the elaboration of an economic and urban project in the territory surrounding the campus. Here the city is placed in its competitive environment:
- External to companies and residents wishing to set up in its territory
- Internal to the local public and private actors who live there and contribute to its development